Friday, May 20, 2011

Real Estate Marketing Tools: 101

mar·ket·ing/ˈmärkitiNG/
Noun:
The action or business of promoting and selling products or services.

YouTube
YouTube videos are the latest interactive tools to reach a wide variety of people.  YouTube works as an audio visual tool providing information as well as allowing viewers to get to know you.  YouTube allows you to share your video through all your different outlets (facebook, blogs, websites ect.)
qrcode
QR Codes A relatively new technology, QR codes provide website access to people on the go, using their Smart Phone.
QR Code Generator allows you to create a free code, linking website or contact information, with ease. Social Networks
Accounts such as Twitter, Facebook, MySpace and Blogspot allow free information sharing. People all over the world utilize social media for business or personal reason on a daily basis. Once information is presented to the public audience on social networking you can connect with intentional traffic (people looking for you) or people who stumble across your business.  Social networking also allows for audience interaction.  Company events or events use a tremendous amount of resources. Your audience is able to personalize their experience with your information and directly connect with you, or provide feedback.
Website A cost effective and convenient way to keep in touch with existing and potential clients.  With multiple avenues (QR codes, search engines or a business card) directing traffic to your website you are able to provide a resource as well as keep people informed.  No need for expensive printing or mailing, websites maximize your marketing investment. Websites eliminate issues of time or space, connecting your information with people on a global scale. Visitors can help themselves to information; anytime, anywhere, and as often as they wish! Example : Mobile Real Estate Services

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